I’m Em. I work where story meets strategy.
I’m a strategic communications leader with more than a decade of experience guiding organizations at the intersection of mission, strategy, and execution. I partner closely with executive leadership to clarify priorities, align teams, and translate complex social change goals into focused plans that mobilize people, policy, and resources. My work centers on building strong cross-sector partnerships and systems — particularly in public health and other mission-driven organizations — that advance choice, dignity, and agency through compelling communications.
I’ve worked with heads of state in the halls of the UN, to first-time moms standing in line for days for reproductive care — all of them have a story to tell, and someone they hope is listening.
Thought Leadership
Social change or advocacy requires a constant stream of content designed to further a narrative, spark emotion, and inspire action. I have experience developing these stories, and nurturing high-level relationships through storytelling that lead to change.
LinkedIn Articles
Ghostwriting
Speechwriting
Placed and Earned Media
Content Creation
Spokesperson Training
Branding and Messaging
An organization’s brand is the first story they tell, and it signals whether they’re a trustworthy source. Brand reputation can make or break an advocacy strategy — and it’s the kind of foundational work that can spark or hinder offline goals.
Visual Brand Identity Development
Messaging Development
Brand Management
Team Management & Partnership Building
I build the structures that help people work well together. That includes managing teams, aligning stakeholders, and supporting coalitions across institutions and sectors. My focus is on clarity — roles, priorities, and decision-making — so collaboration actually moves work forward.
Team Management
Coalition Building & Support
Audience Mapping
Influencer Strategy & Engagement
Production
I design and produce materials that get used — magazine ads, factsheets, infographics, even billboards and bus wraps — while managing printers and vendors from proof to press. I’m hands-on about quality and timelines, and focused on execution that supports the larger strategy.
Print Production
Graphic Design
Vendor Management
Have an idea for me?
Reach out to discuss how we can partner to achieve social change — or to talk about the latest Carly Rae Jepsen single.
emmachadband at gmail dot com